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Internet Culture

How a sped-up version of Fifty Fifty’s ‘Cupid’ dominated TikTok

Despite a stream of legal troubles this summer, Fifty Fifty’s ‘Cupid’ is still inescapable on TikTok.

Photo of Audra Schroeder

Audra Schroeder

Fifty Fifty 'Cupid'
That One Sound is a column from internet culture reporter Charlotte Colombo that explores the origin of popular sounds heard on TikTok.
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This week’s sound has been pretty consistently popular on TikTok, as K-pop songs tend to be. And it got a boost recently after it was used in a viral TikTok about eating pancakes that somehow managed to divide the internet for days.

The sound

The lyrics that have gotten popular on TikTok go: “I’m feeling lonely/Oh, I wish I’d find a lover that would hold me/Now I’m crying in my room/So skeptical of love/But still I want it more, more, more.”

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The song is a shining example of a bop, and it’s multipurpose on TikTok. A John Cena meme started being associated with the song in the spring, as did a dance.

@callmebyyourcarl (Sends email with no callback number in signature)😌 #CapCut #workhumor #corporate #corporatehumor #johncenaedit #johncenadancing #worklife #millennial #corproatemillennial ♬ Cupid – Twin Ver. (FIFTY FIFTY) – Sped Up Version – sped up 8282
@we_fiftyfifty #FIFTYvod 🐯🦊도 도전한 큐피드 손댄스 챌린지✌️✌️🏹 #FIFTYFIFTY #TheBeginning #Cupid #피프티피프티 #큐피드 #KEENA #SIO #키나 #시오 #큐피드챌린지 #Cupidchallenge #큐피드손댄스 #Cupid손댄스 ♬ Cupid (Twin Ver.) – FIFTY FIFTY

People also satirized how addictive the song is.

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@dapto BRO WHATS IN THIS SOMG #cupid #cracked ♬ Cupid – Twin Ver. (FIFTY FIFTY) – Sped Up Version – sped up 8282
@uce_gang6 #fyp #poly #islander #samoa ♬ Cupid (Twin Ver.) – FIFTY FIFTY

Where’s it from?

The song is “Cupid” by K-pop group Fifty Fifty, and since its release in February, it’s been used in more than 2.5 million TikToks. A sped-up version of Cupid” became even more popular, and has been used in more than 9 million TikToks.

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Fifty Fifty officially released that version in April, and sped-up versions of popular songs are only becoming more common on TikTok, via fans and labels. The account that released the sped-up “Cupid,” sped up 8282, might be the latter.

In June, as “Cupid” was dominating the TikTok viral charts and making history on the Billboard Hot 100, the girl group was involved in a controversy regarding copyright for the song, and its label, Attrakt, filed a criminal complaint against former co-CEO and “Cupid” producer Ahn Sung II. Attrakt also accused Warner Music Korea of attempting to illegally poach members of Fifty Fifty, which Warner denied. Fifty Fifty then filed a lawsuit against Attrakt; it is currently the label’s only act.

In July, Fifty Fifty’s song “Barbie Dreams” was featured on the Barbie soundtrack, though the group’s legal issues overshadowed the promotion. In August, Sabrina Carpenter did a remix of “Cupid.”

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Sound off

Last month, Fifty Fifty posted to a new Instagram account to address the legal issues, as well as the “misunderstandings and accusations” that have circulated, asking fans to be patient until matters are “clarified.”

Now you can watch our That One Sound from TikTok column on YouTube! Subscribe to our channel and keep an eye out for new episodes every Wednesday:

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