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Ray J and Diddy peddle the curious and impractical Scoot-E-Bike

Finally, something worse than hoverboards.

Photo of April Siese

April Siese

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Forgettable rapper and reality star Ray J launched a new venture on April Fools’ Day with the opening of his Raytroniks store in Los Angeles. As raydiculous as the name may be, it’s a real-deal store on Melrose. 

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Ray J’s flagship product just happens to be an electric bike with one of the most laughable names on the planet. Here, let Diddy drop it for you:

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Ray J even took to TMZ to show off the bikes at his brick-and-mortar store. Clad in a branded polo and baseball cap, Ray J turns the camera on the paparazzi and half-heartedly chases after people going on joyrides on the sidewalk. 

Scoot-E-Bikes are available for purchase online and at Raytroniks. Though no horror stories have come from rides on the electric bike, Mashable points out that the Scoot-E-Bike offers pretty much no safety certifications and could very well burst into flames just like a hoverboard, except around your crotch. You can charge your phone on the bike so you’ll have full battery life when it does start to incinerate. 

H/T Mashable

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