Oprah Winfrey, the queen of media herself, is entering the streaming game.
Winfrey signed a multiyear deal with Apple to create original programming that will compete with tech moguls Netflix and Amazon, CNN reported on Friday.
“Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world,” Apple said in a statement. “Winfrey’s projects will be released as part of a lineup of original content from Apple.”
According to the Hollywood Reporter, the deal includes films, TV shows, apps, and books. Apple did not state what Winfrey’s roles will be, but according to CNN, it’s expected she will be an on-screen host and interviewer.
The deal with Winfrey comes as a major win for Apple, which has been vying against Netflix and Amazon for big-name talent.
For Winfrey—who gets to keep her role as CEO and chairman at OWN and will have full ownership over content produced in the Apple partnership—it’s just another step toward world domination. Maybe next she’ll reconsider that presidential run.
H/T CNN
