Following 84 Lumber’s politically tinged Super Bowl ad on Sunday, the lumber company’s website—Journey84.com—was overrun with traffic and apparently knocked offline.
As of this writing, however, the website is back online.
Oops… apparently 84lumber wasn’t ready for #SuperBowl traffic to https://t.co/TBIWonodUj pic.twitter.com/jxYDZObq1Y
— Louis Philcago (@RealLouisPhil) February 6, 2017
The ad in question tells the detailed narrative of immigrants making their way to what’s likely the United States. The ad asks people to log on to Journey84.com to see how the narrative finishes. Here’s the full ad, which is nearly six minutes long.
H/T Huffington Post