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Simran Kaur, co-host and founder of Girls That Invest, gives tips for social media, podcasting, and online courses

‘Another huge mistake that we see is people not niching down strong enough.’

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Grace Stanley

Simran Kaur with laptop in front of blue to purple vertical gradient background Passionfruit Remix
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This story was originally published on Passionfruit.

We’re reaching out to some popular creators to get their best tips and tricks for success and better understand the ups and downs of life as a trailblazer on the internet.


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This week, we spoke with Simran Kaur, the co-host and founder of the popular Girls That Invest podcast and online community.

Girls That Invest is a podcast run by Kaur and her co-host Sonya Gupthan​. The duo discusses tips for investing, saving, running a business, and more. Kaur and Gupthan also run popular Girls That Invest Instagram and TikTok accounts, as well as a Facebook Group—which have a combined following of over 308,000 followers. The pair also launched an investing masterclass last year, which Kaur says earned them over $150,000 within four days of launching. 

In 2016, Kaur got her start on social media when she founded The Indian Feminist, an Instagram community with over 300,000 followers. She founded the Girls That Invest Facebook page around the same time, and she later launched an Instagram account that currently has over 180,000 followers. Kaur later recruited Gupthan as a co-host on the Girls That Invest podcast, which launched in August 2020. Kaur is also a writer, speaker, and the author of a book titled Girls That Invest: Your Guide to Financial Independence through Shares and Stocks. 

In an interview with Passionfruit, Kaur described the evolution of her content, finding the right people to collaborate with, the success of her online course, her tips for other aspiring content creators, and more. 

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