Internet Culture

‘SPEAK ON IT SIS’: Why are there so many family reunions at Panera Bread?

‘Every time i walk in there’s 3 reunions happening and i’m wearing what i slept in the night before.’

Photo of Audra Schroeder

Audra Schroeder

woman speaking in car (l) Panera restaurant with sign and outdoor seating (c) woman speaking in car (r)

Have you noticed an epidemic of families having reunions at Panera Bread? You’re not alone.

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In a viral TikTok from last month, creator Big Mist (@iamjmistbackup) asked an important question: “Why every time I come to Panera Bread everybody and they long-lost grandma wanna come reunite?” She adds that she “can’t even find a parking spot” anymore, even though she jests that she’s the “founder.”

The TikTok has more than 300,000 views, and the top comment offers some insight, but no real answers: “I’ve had 2 serious reunions at Panera Bread.” Someone else commented on how customers are “always in there having meetings taken up tables too.” Panera is also apparently popular with the post-church crowd.

The chain’s official account swooped into the comments with: “Panera Bread: reuniting families since 1987,” followed by a breadstick emoji.

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@iamjmistbackup

Annoying fr !! Im a founding father of Panera bread

♬ original sound – Big Mist 💰

There aren’t many other TikToks about this specific topic, so we reached out to Panera Bread for comment.

 
The Daily Dot