Internet Culture

Tumblr is melting down over a shirt Oscar Isaac wore 5 years ago

Is Tumblr’s new fave problematic?

Photo of Aja Romano

Aja Romano

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A five-year-old Ayn Rand reference is making serious waves in Oscar Isaac‘s huge new fanbase—and all of Tumblr is along for the ride.

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The Star Wars heartthrob, who has been enjoying intense newfound fame with the release of The Force Awakens, turned heads for a different reason this week, when a 2011 photo of him in an Atlas Shrugged T-shirt made the rounds.

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What’s in a T-shirt? A lot, if it’s a perceived reference to libertarianism. Atlas Shrugged author Ayn Rand was a strident capitalist whose Objectivist philosophy is closely aligned with libertarian ideals. In recent years, the two have become virtually synonymous, in part thanks to a recent film adaptation of Atlas Shrugged and a new wave of interest in the book among young conservatives.

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Isaac wore the T-shirt a full year before the longsuffering and critically panned Atlas Shrugged film trilogy debuted. But it’s been sparking puzzled double-takes from fans this year. Over the weekend, the controversy hit critical mass—and we reached peak Tumblr.

Tumblr’s social-justice community has been heavily mocked and parodied for its catchphrase “your fave is problematic.” The phrase is a way of calling out potentially troubling things that fans’ favorite celebrities may have done or said. It is usually followed by a list of allegedly “problematic” incidents. 

Lately, the “problematic” callout has become something of a joke, often followed by a list of funny and inoffensive quirks. And the “problematic” meme turned into a hilarious viral Tumblr moment on Monday, because Isaac’s T-shirt straddles a weird line between genuinely bothersome and hilariously trivial, a line tailored to send Tumblr users into a frenzy.

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Naturally, there was plenty of confusion.

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Buzz over the shirt quickly spread to Twitter, where mockery ensued.

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If only Oscar Isaac had anticipated the rise of Tumblr culture in 2011, we might all have been spared this embarrassment.

Isaac’s publicist did not respond to a request for comment, but Daily Dot lead illustrator Jason Reed did make this graphic for us.

https://twitter.com/bakedinapie/status/684424539959234561

Correction: The photo of Isaac in the Ayn Rand T-shirt is from 2011.

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Photo via raccooninthegirlslockerroom/Tumblr

 
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