Internet Culture

Meat the Canadian company with the quirkiest product descriptions on Earth

These guys really trimmed all the fat off their product descriptions.

Photo of David Britton

David Britton

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Maple Leaf, Canada’s leading consumer packaged meats company, is pretty loquacious when it comes to describing themselves.

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https://www.youtube.com/watch?v=JQd3dfshkZY

But that enthusiasm seems to drop off pretty rapidly when it comes to describing their products, as pointed by Cabel Sasser on Twitter. 

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“Classic Pepperoni Sticks are Great” is  complementary, if a bit short, and “Ready Crispy is 100% real” is at least… reassuring? But “We’ve taken the breakfast sausage” sounds like the beginning of a ransom note, while “It’s easy to top your family” is either a very weird sexual statement, or just plain mean. 

Also Sasser seems to have left out one of the most egregious examples. 

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We get it, Maple Leaf. You are not to be trifled with. Sorry we said anything, sheesh.

 
The Daily Dot