This story was originally published on Passionfruit.
We’re sitting down with leaders on the business side of the creator economy to get their advice for creators looking to develop their careers.
This week, the Daily Dot spoke with Jason Y. Lee, the Founder and CEO of Jubilee Media. You might recognize Jubilee for their controversial video titles like, “Flat Earthers vs Scientists”, “6 Non-Virgins vs 1 Secret Virgin”, or “Do All Teen Moms Think the Same?”
In an exclusive interview, Lee shared with the Daily Dot his story of building a media company over the past decade from the ground up, why he quit his finance career to create content, what challenges he’s faced along the way, and his insights for aspiring creative entrepreneurs.
Jason Y. Lee never saw himself becoming a content creator.
Growing up, his parents—who are both Korean immigrants and professors—fostered an environment where education was very important. Lee said that because of his upbringing, he used to view his career path as very traditional: Go to a good college, get a good job, get married, retire.
After finishing up college at the University of Pennsylvania’s Wharton School, Lee followed the traditional formula he set out for himself and went to work at a management consulting firm in New York City. There, he said that his life turned upside down.