This story was originally published on Passionfruit.
TikTok has become one of the most popular social media platforms in the world, with millions of users tuning in to watch and create short-form videos every day. But TikTok, like many similar video-based platforms, also offers qualified users the opportunity to broadcast live to an audience. In this article, we’ll walk you through everything you need to know about why creators should consider live streaming, what you need to get started, and how to go live on TikTok.
What is TikTok live?
TikTok live is a feature on the popular social media app that allows users to broadcast real-time videos to their followers. With TikTok live, creators can engage audiences in a more casual and immediate way than with regular video uploads, keeping things fresh and fun.
