After a meager three pins and three weeks of inactivity, we’re calling it now: Facebook CEO Mark Zuckerberg and Pinterest are not a match made in heaven. (To put credit where it’s due, our resident hater, Jordan Valinsky, called this weeks ago.)
Instead, it appears that Zuckerberg has found a Facebookier alternative of choice: Friendsheet. The CEO clicked the “like” button in favor of the new app’s Facebook page yesterday. The app converts a user’s Facebook newsfeed into an all-image Pinterest inspired bulletin-board.
At first glance, Friendsheet’s infinite scrolling interface resembles Pinterest’s, except with a Facebook-blue color theme instead of gray and red. Users sign in with their Facebook accounts in order to view their newsfeed as a scrolling sheet of images.
Today, the Friendsheet app has 11,000 “likes” on Facebook. We can guess that Zuckerberg’s endorsement pulled in many of these fans were—the CEO has 12 million subscribers to his Facebook Timeline, all who would have seen his public “like.”
Friendsheet creator Zachary Allia confirms. He wrote that his app audience grew tremendously after Zuckerberg’s endorsement.
“[Four] hours, 300k pageviews, 100k uniques, 0 downtime, yay!” he wrote on Facebook, four hours after the CEO clicked the “like” button.
The app is hot right now, but Allia launched it back in January.
“The goal was to take Facebook photos, and turn it into a visual experience while maintaining speed, performance, and a great, intuitive experience. I took two of my current favorites in design and mashed them together: Facebook Timeline and Pinterest,” he wrote on Facebook.
Will Friendsheet take off?
It depends which technology is driving Pinterest’s growth. Do users really want to join a new community solely for curating images, or are we simply attracted to the endless scrollbar’s potential for procrastination?
If its just the latter, Friendsheet has the market cornered.
Image via Friendsheet
