Today’s blatant marketing ploy that is nonetheless pretty darn adorable comes courtesy of Royal Dutch Airlines (KLM)—and it’s a dog that returns passengers’ lost luggage.
Lost iPhones, forgotten headphones, misplaced soft toys—they’re all no match this intrepid beagle (although the more cynical among us might suggest the airline staff are offering a helping hand).
Sadly, I can’t see the practice catching on more widely—even the most determined Great Dane would struggle returning some larger pieces of luggage—but in the meantime, I might just start saving for a flight to Holland.