The posters for The Snowman, a real film in theaters right now, seem like they were designed as an internet prank. The font looks like something that a neighbor would scribble in a passive-aggressive note, and it’s accompanied by an image of a very sad-looking snowman. Just look at these posters:
never getting tired of this. these posters should be mandated to stay up forever pic.twitter.com/FZ4CDS2ygo
— David Sims (@davidlsims) October 9, 2017
i made myself laugh so hard i cried looking at this poster for the snowman pic.twitter.com/Dr5xY3Ec9l
— clammy tammy (@thredsn) October 26, 2017
Yes, these posters are advertising a thriller movie about a serial killer. It’s not a parody. Yet instead of convincing people to see an apparently scary movie, the unintentionally hilarious posters became a meme.
hello mr police
— Aunt Baby (@mechagogogo) October 28, 2017
hello mr baby
hello mr rag time gal pic.twitter.com/nQ5FAl9Poh
https://twitter.com/scottmccallonme/status/921422782386311169
https://twitter.com/kcgreenn/status/924369448005353472
https://twitter.com/byobrooks/status/922295273077997568
mister police. you could have saved her. i gave you all the clues. pic.twitter.com/HMSaqGAYPU
— Quentin Norris (@ZombiMonkey9001) October 20, 2017
https://twitter.com/_HeyEmma/status/924502030709870592
mister police I gave you all the clues pic.twitter.com/fwjfIIqVoE
— 𝖏𝖆𝖟𝖟 𓆝 𓆟 𓆞 𓆝 𓆟 (@sleeper9) October 25, 2017
https://twitter.com/_HeyEmma/status/923688972177625088
https://twitter.com/mmmagnar/status/922393691528089601
https://twitter.com/jonnysun/status/921784836800548865
Several people have already dressed up as the The Snowman stick figure for Halloween.
Hello Mister Police. You know I had to do it to em. I gave you all the clues pic.twitter.com/VAb9F5xQnj
— I Hirsch (@IBHirsch) October 28, 2017
HELLO MISTER POLICE
— Hannah George (@HannahMGeorge) October 28, 2017
YOU COULD HAVE SAVED HER
I GAVE YOU ALL THE CLUES #TheSnowman #Halloween pic.twitter.com/R9yELnDVgg
Wanted to have a hand in the slow death of a **lovely** meme this Halloween season ❤️goodbye, Mister Police #IAmMisterPolice pic.twitter.com/ZRHkvQDBiH
— M. Night Be Giants (@RockyPajarito) October 29, 2017
The funniest part about this story? The minimalist illustration of the snowman in the posters actually looks like the one in the film. The dour-looking snowman is still more funny than scary.
https://twitter.com/eliyudin/status/922524120146956288
But here’s the real kicker: The note isn’t even in the film!
https://twitter.com/ItsJaimeHere/status/921914988721082368
Everything is a lie.
