Brace yourself for 4 more ‘Transformers’ movies
Say hello to the ‘Transformers Cinematic Universe.’
On Oct 4, 2015 by Gavia Baker-Whitelaw
Hasbro felt the need to make the ‘Jurassic World’ raptor toys male
Life (and Hasbro’s marketing department) finds a way.
On Jun 25, 2015 by Aja Romano
Marvel’s toy line just erased Black Widow from her own scene in ‘Age of Ultron’
We’ve now reached maximum tone deafness regarding Marvel’s exclusion of Black Widow from its product lines.
On May 11, 2015 by Aja Romano
Hasbro finally lets you build a lightsaber as intense as your ‘Star Wars’ fandom
The new movie’s crossguard lightsaber was just the beginning.
On Feb 18, 2015 by Aja Romano
New ‘Jurassic World’ toy reveals movie’s top-secret dinosaur villain
And what a villain it is.
On Feb 14, 2015 by Mike Wehner
Play-Doh’s penis-shaped playset ruined Christmas for these parents
It’s only the tip of the debacle.
On Dec 30, 2014 by Greg Seals
Inside the studio that had an even worse year than Sony
To fix a dismal 2014, DreamWorks needs to start listening to its fans.
On Dec 29, 2014 by Ashlyn Keefe
Hasbro halts production of unauthorized “My Little Pony” video game
Based on the beloved animated series My Little Pony: Friendship is Magic, Fighting is Magic underwent nearly two years of development.
On Feb 13, 2013 by Aja Romano
Cat flattens the competition in Monopoly token vote
Some folks are pretty steamed up about losing the iron, but at least the shoe and wheelbarrow are safe.
On Feb 6, 2013 by Mike Fenn
13-year-old’s petition leads to gender-neutral Easy Bake Oven
Thanks to a big sister’s online petition, Hasbro has agreed to market its Easy Bake Oven to both boys and girls.
On Dec 18, 2012 by Fidel Martinez
Baking up a batch of politics
Food writer Jason Kessler on the Easy Bake oven color kerfuffle and the Internet cause.
On Dec 18, 2012 by [email protected]
Girl’s petition against Hasbro’s gender stereotyping goes viral
Hey, Hasbro, 13-year-old McKenna Pope thinks your sexist stereotypes stink. “I want my brother to know that it’s not ‘wrong’ for him to want to be a chef,” she says.
On Dec 4, 2012 by Kevin Morris
Bronies raise $57,000 for African orphans
The funds will support a clinic in Uganda and an orphanage in Tanzania.
On Sep 25, 2012 by Fernando Alfonso III
Hasbro shuts down prominent “My Little Pony” artist
DeviantArt contributor Sherry Boulon received a cease-and-desist notice from Hasbro over her high-quality plush toys.
On May 23, 2012 by Lauren Rae Orsini
Brony fandom gets its own PR campaign
Bronies are hoping to repair the community’s image with a commercial. Will it work?
On May 8, 2012 by Lauren Rae Orsini
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