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Everything creators need to know about the Walmart Creator Program

Photo of Jen Glantz

Jen Glantz

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This story was originally published on Passionfruit.

Content creators are always hunting for new ways to monetize their platforms. One opportunity that’s started to gain traction is Walmart’s Creator Program. If you want to earn more money online, here’s a step-by-step guide to becoming a Walmart Creator to help get you started. 

What is the Walmart Creator Program?

Walmart’s Creator Program has different standards than other creator programs requiring a certain amount of followers or engagement. That makes it a great first experience for creators new to affiliate sales. 

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In October 2022, Walmart launched a one-stop portal that made it easy for content creators to monetize stoppable products from the retailer’s website. You don’t need a minimum number of followers to join the platform. It’s open to all creators over 18 years old. 

Walmart’s Creator Program works in two different ways.


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