When Apple CEO Tim Cook came out last year, many people wondered why he felt the need to do so after so many years. In an interview with Stephen Colbert on Tuesday, the country’s most famous tech executive explained why he felt the need to “share his truth” despite his usual desire for privacy.
“It became so clear to me that kids were getting bullied in school, kids were getting basically discriminated against, kids were even being disclaimed by their own parents, that I needed to do something,” he told Colbert, saying that he felt a sense of responsibility as a public figure.
Of course, even when discussing such a personal topic, he managed to work in a sly reference to Apple products. Speaking of the public reaction to his decision to come out, he joked, “For many people it was no revelation, it’s like discovering something on your iPhone it’s always done but you didn’t quite know it.”
Screengrab via The Late Show with Stephen Colbert/YouTube