Kim Kardashian is known for her two-hour long makeup routine that has fueled a $29 million dollar cosmetics industry.
That’s why Kardashian’s decision to go without makeup at a Balenciaga event during Paris Fashion Week is creating quite a stir. The 35-year-old took to Instagram and Snapchat to showcase her new look.
The celebrity turned heads on the red carpet for other reasons as well. Kardashian also donned a trench coat and thigh-high boots on Sunday—and nothing else.
Kardashian is the most recent to take part in a makeup-free trend among female celebrities and everyday women. Gweneth Paltrow, Lady Gaga and Kylie Jenner are just a few of the famous women who bared it all on social media. Alicia Keys’ decision to go without cosmetics at the 2016 Video Music Awards even sparked a backlash from fans and trolls alike on Twitter.
Fans of Kardashian were more positive with their feedback, complimenting her natural beauty and fur-free outfit.
