Fact: Masturbation is super-fun. But one porn charity wants to give you the opportunity to feel like a good person when you’re loving yourself—not just feel good.
Hump the Bundle is a campaign that’s offering bundles of porn at a price that users pre-select, with a portion of each purchase going to charity.
There are different tiers of packages, and the more you pay, the more you get in return.
Humpy Leftnut (not his real name, if you couldn’t tell) is the mastermind behind Hump the Bundle. A former adult review site owner, Leftnut is now putting his porn prowess to this porn-charity venture. The idea came from the wildly successful Humble Bundle business model, which allows users to pay what they want for a bundle of video games.
So how is Hump the Bundle different? Basically, here’s how it works: There are different tiers of packages, and the more you pay, the more you get in return. The default split divvies out 65 percent of the purchase to the porn site supplying the smut and 20 percent to the charity the bundle benefits. The final 15 percent goes toward bandwidth and server maintenance. But people can also alter how the money is split up.
While Humble Bundle works with big name charities like Make-a-Wish and GamesAid, Hump the Bundle is having trouble finding organizations to work with. One bundle currently on sale is benefitting Able Gamers, a charity that fights for disabled people’s equality in the gaming world. (Adult performer Mercedes Carrera has also attempted to donate to Able Gamers by doing live cam shows to fundraise for the organization.)
Eventually, Hump the Bundle hopes to have bundles that support other charitable organizations, such as the Foundation for Sex Positive Culture and Angels’ Giving Tree. But Leftnut has gotten a slew of rejection emails from other charities he’s reached out to for partnerships.
“We emailed everybody and explained what we’re doing,” Leftnut says. “I think they would love to take the money, but they just don’t want to risk the association with us and the potential negative effects from, like, religious donors.”
This is not the first time that charitable organizations have turned down donations from those associated with the adult industry. Back in 2012, Pornhub raised money for breast cancer research, which was ultimately rejected by Susan G. Komen for the Cure. There’s also Benevidz, a cam site that directs some of the funds used to watch camgirls streams toward charity.
Last October, adult performer James Deen also attempted to give money to various charitable organizations for Breast Cancer Awareness Month, only to have them reject his donations.
“All of them pretty much said, off-the-record, ‘Yeah, we’ll take your money, but we can’t say we support this whole porn thing because we’re going to lose our sponsorships from huge corporations that don’t like porn,’” he told Vocativ.
It also took some foreplay for Hump the Bundle to get the porn companies to commit. For the inaugural package, Leftnut worked with the Arizona-based companies FTV Girls and Nubiles. For future packages, he’s courting independent, smaller companies, which he thinks will be more likely to take a gamble on an idea like Hump the Bundle.
The first bundle (NSFW), which is now expired, raked in $21,000 from more than 2100 purchases. The current bundle has already raised more than $20,300, with only 1,519 bundles sold and about 10 days until the deal ends.
While the ultimate goal of Hump the Bundle is to get people to give to charity, it’s also intended to convince people who stream their fap material to start paying for porn. Leftnut says that according to a survey filled out by people who bought the first package, 59 percent of responders said it was their first time buying porn.
“We would run just as many gay bundles as we’d run straight. We’re totally, totally supportive.”
Given how accessible free porn is these days, that stat isn’t too surprising. That’s why Leftnut says he’s so excited about using porn as a platform to fundraise for a cause.
“There are a lot of people who are huge fans of porn and there’s a lot of people who like giving money,” he says. “It’s a cool something considered evil like porn can do something good for charity.”
And it doesn’t look like the humping is going to stop anytime soon. Leftnut sees a future filled with bundles geared toward more specific audiences.
“We’d like to do some niche bundles like a blowjob or boob bundle. Also some just for specific models or producers,” he says. “We’re already talking to some LGBT charities and partner sites. … We would run just as many gay bundles as we’d run straight. We’re totally, totally supportive.”
Sounds like the ultimate money shot.
Photo via brh_images/Flickr (CC BY 2.0)
