Movie marketers are getting literal with their teasers.
First Disney releases a teaser trailer for Cinderella at the stroke of midnight. Now, in an effort to kick things up a notch for Marvel‘s beleaguered Ant-Man, the studio has released a new teaser trailer that’s quite literally ant-sized.
The 10-second trailer is a teaser for another teaser trailer due out in four days. That trailer will be released to accompany the television premiere of Marvel’s Agent Carter. Meanwhile, the teaser for the teaser reveals nothing, but because this is Marvel, it’s already trending worldwide.
Of course fans are already attempting to enlarge the trailer to show us what we’re missing.
Even without all the incumbent pixellation, the answer seems to be: not much.
Photo via JD Hancock/Flickr (CC BY 2.0)