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The Apple Watch finally has a release date

Mark it down.

Photo of Mike Wehner

Mike Wehner

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Apple‘s first entry into the smartwatch market will be available for pre-order on April 10, with shipping starting on April 24, the company just revealed at its Spring Forward event in San Francisco, Calif. Pricing for Apple Watch starts at $349, which will get you the smaller 38 mm Apple Watch Sport with the rubberized band, while the larger 42 mm version will set you back $399. 

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The standard Apple Watch comes with a stainless steel case and is available at $549 for the 38 mm version and $599 for the 42 mm size. Those prices go up another $500 based on which band you choose, so you can expect to pay as much as $1,099. 

For those with rich blood, the yellow and rose gold versions are priced starting at $10,000, and will be available in extremely limited quantities to start. 

Apple CEO Tim Cook showed off a new “Glances” feature today that lets you instantly swipe between a variety of screens such as your heart rate, weather, and other need-to-know info. The messaging and email features were also on display, looking a lot like they do on the iPhone, only a bit smaller. 

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The Apple Watch app will arrive on iPhone with iOS 8.2, and it’ll serve as the one-stop shop for Apple apps. This new iOS update is on its way today as well, though hasn’t yet arrived. 

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On the topic of battery life, Tim Cook noted that the watch will feature 18-hour battery life. “I think that works for most people,” he noted, calling it “all-day battery life.” 

Apple also offers a whole suite of different swappable watch bands to suit pretty much every taste. There’s a leather strap that is available in a variety of colors, a decorative buckle clasp, a stainless steel chain link band, and a rubber sport band that you won’t mind sweating on. 

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Photo via Apple.com | Remix by Jason Reed 

 
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