Any fans of the Wikipedia article about inventors killed by their own inventions—or the phrase “hoisted by his own petard”—should get a big kick out of this: Twitter Inc. had a disappointing first-quarter earnings announcement to make on Tuesday, and had hoped to save it until after the New York Stock Exchange’s 4pm ET closing bell.
But a Twitter bot had different ideas:
#BREAKING: Twitter $TWTR Q1 Revenue misses estimates, $436M vs. $456.52M expected
— Selerity (@Selerity) April 28, 2015
#BREAKING: Twitter $TWTR Q1 Average Monthly Active Users (MAUs) 302M inline with expectations
— Selerity (@Selerity) April 28, 2015
#BREAKING: Twitter $TWTR Q1 Mobile Monthly Active Users (MAUs) misses estimates, 241.6M vs. 243M expected
— Selerity (@Selerity) April 28, 2015
#BREAKING: Twitter Inc. $TWTR Q1 Non-GAAP EPS beats estimates, $0.07 vs. $0.04 expected
— Selerity (@Selerity) April 28, 2015
With @Selerity, a little-known “financial intelligence platform,” scooping the news nearly an hour before the stock market closed, Twitter’s investors had time to panic, driving down the company’s share price (after a brief halt) some 18 perfect by day’s end. Very cool, Internet:
https://twitter.com/MikeIsaac/status/593135055800766466
With its follower count exploding, what sounded like an actual human took to the @Selerity account to deny any and all rumors of a leak or a hack.
Today’s $TWTR earnings release was sourced from Twitter’s Investor Relations website https://t.co/QD6138euja. No leak. No hack.
— Selerity (@Selerity) April 28, 2015
Selerity CEO Ryan Terpstra later told Business Insider that the relevant information “was definitely public.” In their efforts to detect breaking news, he said, Selerity had come across “a .PDF from Twitter themselves,” hosted on their own website, so they had no qualms about relaying the data to their audience. Evidently it’s not infrequent for press releases of this sort to be queued up where no human is likely to find them—but where an algorithm just might.
Illustration via Max Fleishman