A trailer for a film called Loqueesha dropped on Friday.
The film—debuting in the year 2019—is about a white man portraying a Black woman. What could go wrong?
In the trailer, a white man—instead of finding a job using his white, male privilege—embodies an extreme caricature of an offensive black woman’s stereotype to create a popular, sassy radio talk show. He does this to make enough money to send his kid to an elite private school.
Needless to say, there’s a lot to unpack.
https://www.youtube.com/watch?v=ZL2x2OQI_64
Of course, the internet hates everything about the film. There is just so much wrong with it.
This will definitely go over well in 2019. pic.twitter.com/UgaNE77p5T
— Sean Mulvihill (@NotSPMulvihill) May 10, 2019
The LOQUEESHA trailer counts as a hate crime.
— Bron dot com (@brondotcomputer) May 10, 2019
https://twitter.com/JoelleMonique/status/1126975871540023296
https://twitter.com/Crysmay04/status/1126970266977013761
https://twitter.com/NotoriousBlerd/status/1126984648456835073
I challenge everybody involved in making the #Loqueesha movie to a fight. Cage style. One by one. Actually, fight to the death. I am fucking on fire. That’s the only way to unleash this rage. What is this garbage.
— Giddens (@GiddensVision) May 10, 2019
“Loqueesha” broke my brain for the day.
— Craig Bro Dude (@CraigSJ) May 10, 2019
At first, many thought it had to be fake because a film that out-of-touch couldn’t have possibly been made in the year: 2019. Yet here we are.
I think the “Loqueesha” movie trailer is fake. I HOPE it’s fake. But I think… it’s fake? But maybe 3 years in Hellworld so who even knows anymore?
— Patton Oswalt (@pattonoswalt) May 11, 2019
Loqueesha is a real movie?? Who thought this was a good idea? pic.twitter.com/eU4PJ3NNoe
— Ladybuglizzie ( Camp Nano ‘24) (@sagevalentine) May 10, 2019
https://twitter.com/fivefifths/status/1126986338689884160?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1126986338689884160&ref_url=https%3A%2F%2Fwww.bet.com%2Fcelebrities%2Fnews%2F2019%2F05%2F10%2Floqueesha.html
What in the blackface HELL is this?!!! —-> “Loqueesha is the hilarious and heartwarming story of Joe, an astute and underachieving Detroit bartender who values truth above everything” who “invents a larger-than-life black female personality named Loqueesha” https://t.co/e5W6TqVifE
— Charles M. Blow (@CharlesMBlow) May 10, 2019
People also couldn’t get over the trivia portion of the film’s bizarre IMBD page.
https://twitter.com/scottEweinberg/status/1127028284712202241
LOQUEESHA ‘s IMDB trivia page is wild pic.twitter.com/1FxL20Wg2A
— Sam idk his last name (@SamCoffey72) May 11, 2019
Everybody is (rightly) talking about what a dumpster fire the trailer for #loqueesha is, but I think it’s also equally important to see that there’s already some choice trivia on its IMDB page pic.twitter.com/yPnedB9aFu
— Sleepwalker (@ZANTrav) May 10, 2019
The IMDb trivia for #Loqueesha is fucking great. What a tone deaf turd of a movie. pic.twitter.com/x2IP9U14pH
— Rob Cleaver (@bobbycleav) May 10, 2019
The trailer begs the question: Were any Black people consulted when making this film? According to the film’s IMBD page, Jeremy Saville, who plays the main character, also directed and wrote the script.
The Daily Dot has reached out to October Coast, the public relations company for Loqueesha.
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