This article was originally published on Passionfruit.
Chants of “twist his dick” reverberated through the Amalie Arena in Tampa, Florida on Saturday as two grown men punched each other with everything they had. You’d expect to see this madness, performance, and a blood-dripped mat covered in energy-drink-sponsored branding at an MMA or UFC event. But this wasn’t your usual machismo spectacle. It was an influencer boxing event, where all the net revenue went to charity.
Creator Clash, created by YouTuber Ian “Idubbbz” Jomha, returned for its second year, bringing first-time (and some returning) fighters into the ring for a good cause.
“I hope that it at least does as well as it did last year,” Jomha, told Passionfruit in the week leading up to the event. “I just hope that everyone appreciates all of the work that we put into it because it’s going to be way more than just a boxing show.“
